September 05, 2024
The GovTech Fund, co-managed by Cedro Capital and KPTL, announces its investment in StartGi, a technology company that facilitates the complex journey of selling to the public sector.
Founded in São Paulo in 2015, StartGi offers technology and services to manage the sales journey in bidding processes, with its main product being iGanhei, a bidding platform aimed mainly at companies that participate in a large number of tenders. StartGi also has iDocumentei, for document management, iPesquisei, for market research and Ganhei Licitação, which works as a complete outsourcing service for participation in tenders.
With the funds, StartGi plans to accelerate its growth, focusing on hiring new talent for the technology, sales and marketing areas. “It came at the right time. We’re excited because it will bring muscle to the company, as well as market knowledge, reputation and multiple connections. The money will bring cash comfort, but the intelligence offered by the Fund is the most important thing. Until now, we have been very shy, better known by our clients. This visibility will be very important for us,” says Juliano Montesino Caldeira, CEO and founder of StartGi.
The GovTech Fund is a pioneer in Brazil and Latin America, focused exclusively on GovTechs that develop disruptive solutions for public services. The fund has already raised R$50 million with companies such as Positivo, Multilaser, Kimak and VIPH, as well as development agencies such as AgeRio, Badesul and Goiás Fomento, with other important institutions in the process of joining.
The Fund intends to invest in 20 to 30 companies, contributing to the digital transformation of the public sector. This is the fourth investment by the fund, which has already invested in water treatment solutions (Augen), socio-cultural project management (Prosas) and a relationship portal between citizens and public authorities (Colab).
StartGi makes a significant impact by reducing the bureaucracy of public procurement, a complex market that is crucial to the efficiency of the public sector. The company helps to improve the transparency and efficiency of tenders, reducing costs and increasing competition in tenders, resulting in better services for the population and savings in public resources.
Adriano Pitoli, Head of the GovTech Fund, emphasizes that the issue of public procurement is a major challenge for both the public sector and companies. “Selling to the public sector has a number of complexities and requires high levels of governance, which are difficult to meet. After extensive prospecting, we are convinced that StartGi has been able to successfully address the challenge of large companies in selling to the government,” believes Pitoli.
According to Alessandro Machado, CEO of Cedro Capital, public procurement is a strategic topic for the GovTech Fund. “Government procurement accounts for more than 12% of Brazil’s GDP, and companies like StartGI, which bring efficiency and cost-effectiveness to these processes, generate significant impacts for both the purchasing public bodies and the companies that sell to the government,” explains Machado.
With over 20 years of expertise in the technology and innovation market, KPTL and Cedro Capital are committed to supporting startups that seek to solve public sector challenges with technological solutions. Among the verticals in which the fund operates are health, education, mobility, civil defense, security, citizenship, housing, legal/regulatory, environment, smart cities and management.
In a context where the Brazilian public sector faces significant challenges in terms of efficiency and transparency, the GovTech Fund stands out as an innovative initiative. Technology has shown itself to be a promising way to transform public services, with the potential to generate great social impact in terms of access to and quality of public services.